Description
Title: Where the Art of Story Meets the Business of Persuasion…With A Twist
A Virtual Interactive Story Makeover Session Where YOU Volunteer to Participate (optional)
Join us for an immersive story experience where we jump right into YOUR stories, and how you can power them up, and use them in your speeches and marketing right away.
You will:
- Learn how stories work as a tool of persuasion
- Learn how to structure a story in a way that has the most persuasive impact
- Learn what takes a story from good to amazing – crafting to telling
Kelly Swanson’s session is actually divided into three parts – the WHY, the HOW, and the APPLICATION.
The WHY :
This part is pre-recorded in an easy-to-understand training module that will explain to you why stories work in a way that data can’t. Watch it on your time. This is the science behind story. You can’t use the tool effectively if you don’t really understand why it works. Prior to the event we will send you the 16 minute training module. Priceless!
The HOW:
You will receive (along with some other goodies) a link to the digital copy of her playbook The Story Formula. This workbook will dive deeper into how stories work, and how you can connect and engage with your listener. Work through the formula on your own time. Priceless!
Note: It is not required that you do this work before our session. But highly recommended. 🙂
The APPLICATION in REAL TIME:
This is the fun part! This is where we join Kelly live online to jump right into the stories that you are working on. To get your burning questions answered. To bring some of you into the hot seat with your own story, story idea, or even lack of stories, and Kelly will give you real time coaching. Just as much value for the ones watching as the ones getting the feedback. Woven into the feedback will be tips on finding stories, crafting them, and telling them with authenticity and power.
Whether you are a beginner or a seasoned professional. Whether you are a trainer or a keynote speaker. Whether you need stories for speeches or marketing. You WILL learn something that will make you better. We promise.
About the Speaker:
Kelly Swanson is an award-winning storyteller, comedian, motivational speaker, Huffington Post Contributor, and cast member of The Fashion Hero television show airing on Amazon Prime. She is also author of Who Hijacked My Fairy Tale, The Land of If Only, The Story Formula, and The Gutsy Girls Pocket Guide to Public Speaking. She was a featured entertainer for Holland America Cruise Lines, keynote speaker for the International Toastmasters Convention, and has keynoted major conferences and corporate events from coast to coast.
Kelly’s wacky wit and powerful stories have charmed hearts and tickled funny bones for over 15 years. In addition to her role as a funny motivational speaker, Kelly teaches people how she does it by sharing what she has learned about connecting and engaging to have more influence in business, through the use of one tool – strategic storytelling. Sharing her own powerful journey through story and the formula she discovered, you come to that magical place where the art of story meets the business of persuasion. For more about Kelly go to https://motivationalspeakerkellyswanson.com/
Schedule
Thursday, March 11, 2021 6:00 p.m. – 8:30 p.m.
Location: Virtual Event. Registration required. Registrants will be provided with Zoom access info two days prior to the event start time.
